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Michael Herrera

Michael is an online marketing leader with extensive experience managing multi-channel marketing programs and strategic partnerships. Michael currently oversees online acquisitions and lead generation efforts for Citi’s Consumer Businesses across affiliate marketing and partnerships. He has been with Citi since 2007 and has worked in the digital marketing space for more than 10 years—with a diverse background in various industries including financial services, publishing, automotive and hospitality. Michael holds an M.S. in Marketing from New York University.


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