Welcome to the Real Deal - the Official Newsletter of Affiliate Summit. Please white list realdeal@affiliatesummit.com to ensure that your weekly copy will make it to your inbox.
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Articles in the Affiliate Summit Real Deal newsletter are the opinions of the author and may not necessarily reflect the views of the newsletter, or its owners. The Affiliate Summit Real Deal newsletter always welcomes opinions of an opposite nature.
Register now for Affiliate Summit 2007 West - January 21-23 at Bally's Las Vegas.
Read past issues of the Affiliate Summit Real Deal newsletter in the newsletter archive.
Topics in this issue:
- Affiliate Summit Video: Wil Reynolds on SEO
- Brian Littleton Wins the Fair Practice Award
- Why Book an Affiliate Summit Booth Now?
- Affiliate Marketing Classifieds and Other Stuff
- Amazon's aStore Creates Affiliate Storefronts
Wil is the founder of SEER Interactive, a Philadelphia-based SEO firm. The SEER team assists clients in maximizing their ranking and ROI with search engines.
See Wil's blog presentation for free on Google Video.
You can watch it on the Google Video site or download it to view on the Google Video Player (recommended for uninterrupted playback).
The session is also available for download as an MP3.
Read the transcript from the Straight Talk on Search Engine Optimization session and view Wil's slides.
Registrations are open for the next Affiliate Summit in Las Vegas on January 21-23, 2007.
According to the AffiliateFairPlay blog, the "Fair Practice Award is a unique award within Affiliate Marketing recognizing a company or individual who has consistently engaged in activities which embody the principles of fair trade and competitive practices in affiliate marketing."
Brian Littleton started up ShareASale in 2000 and his leadership and vision have helped shape the affiliate marketing industry.
ShareASale currently powers over 2,000 small- to medium-sized merchants.
"Brian has the unique gift of blending integrity and ethics with solid, long-term business principles providing an opportunity for profitability for both ShareASale merchants and affiliates," stated Kellie Stevens of AffiliateFairPlay.com.
Congrats, Brian.
Already nearly a third of the booths are filled (see the exhibit hall map). This time around, the exhibit hall is going to be the biggest, yet - nearly twice the size it was last January.
There is an early bird rate of $3,995 for a booth through 9/30/06.
Book a booth or sponsorship at http://www.regonline.com/100979.
Over 1,000 campaigns and more than 300 exclusive offers available. Find all the right campaigns, market them to your site, email, path, pop or other audience, and get paid fast! Sign up today to begin maximizing your inventory profitability, while getting the attention you deserve from one of our Affiliate Managers. Call 310-659-5755 or visit: http://network.hydramedia.com/.
5 Star Affiliate Forums
Affiliates :: Discover supportive affiliate forums, filled with great ideas and discussions. Affiliate Managers :: Promote your program in the forums.
All :: Find the latest blogging tips and tools in our new blog marketing forums. Visit the 5 Star Affiliate Marketing Forums today.
BOGO is Back at Payless.com
Back by popular demand, everyone's favorite - BOGO...Buy One, Get One 1/2 Off Everything. This is our standard site offer so no coupon is required. This is one of our best converting promotions, push this offer out today so your customers can take advantage. Valid from 8/17/06 through 9/5/06. We also have new creative in CJ to reflect BOGO. Check it out today. Visit http://www.paylessaffiliates.com.
Snapfish Increases and Expands Commission
The base commission for Snapfish affiliates is going up to $10.00 (a $.50 raise) on every new customer. Also, for the first time ever, all affiliates will get an 8% commission on repeat customer purchases and a 60 day cookie. In order for current affiliates to receive these new terms, check your pending offers on CJ and accept the Snapfish offer. Visit snapfishaffiliates.com for details on the Snapfish affiliate program.
Amazon aStore is currently in Beta and they describe aStore on the affiliate site as follows:
aStore by Amazon is a new Associates product that gives you the power to create a professional online store, in minutes and without the need for programming skills, that can be embedded within or linked to from your website.
I decided to try out aStore, since Amazon said it would just take minutes to set up a store. I picked out some books featured in the latest Revenue magazine as the classics of marketing.
As advertised, it was a quick and easy process to customize an Amazon aStore. Mine is at http://astore.amazon.com/velocitynyc.
aStore is a neat concept - it lives entirely on the Amazon server, but retains the customization by the affiliate.
So if you were to click from my aStore on Successful Affiliate Marketing for Merchants, you would be brought to a page with product details that still has my aStore look and feel.
Add the book to your shopping cart and you're still in my aStore. When you click to proceed to checkout, Amazon will prompt you to login to complete the purchase.
I noticed at the bottom, left of each of my aStore pages that there is a link that reads:
Join Associates, the Amazon.com affiliate program.
That link has my Amazon affiliate ID built in - could Amazon be considering a second tier for their affiliate program? Given the margins they have with books and such, I'd imagine it's just for internal tracking.
There is a helpful summary of Amazon aStore at Ask Dave Taylor.
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