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Articles in the Affiliate Summit Real Deal newsletter are the opinions of the author and may not necessarily reflect the views of the newsletter, or its owners. The Affiliate Summit Real Deal newsletter always welcomes opinions of an opposite nature.
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Read past issues of the Affiliate Summit Real Deal newsletter in the newsletter archive.
Topics in this issue:
- Jason Calacanis to Keynote Affiliate Summit 2008 West
- Affiliate Summit London 2007 Recap
- Affiliate Summit London Presentations
- Affiliate Marketing Classifieds and Other Stuff
- Affiliate Summit London Pictures
Jason Calacanis is the founder and CEO of Mahalo.com, a human-powered search engine focused on the top English-language search terms, including verticals such as travel, products, news, entertainment, sports, food, and health. Prior to Mahalo.com's launch in alpha in May, 2007, he was an "Entrepreneur in Action" at Sequoia Capital, Silicon Valley's leading venture capital firm, a position he held since December 2006.
Jason co-founded and was the CEO of Weblogs, Inc., a network of popular weblogs that was sold to AOL in November 2005. Upon joining AOL, he was appointed senior vice president. In addition, he was named general manager of AOL's Netscape and was responsible for the July 2006 relaunch of the iconic browser as a social bookmarking news site.
Prior to forming Weblogs Inc., Jason was the founder of Rising Tide Studios, a media company that published the magazines Silicon Alley Reporter and Digital Coast Reporter. The flagship publication later became Venture Reporter, a venture capital database, and was sold to Dow Jones.
Jason is from Brooklyn, NY and currently resides in Los Angeles and New York with his wife and bulldog. He received a B.A. in psychology from Fordham University. Jason is known for his transparency and insights into the internet and media industries. His views can be read daily on his own blog, www.calacanis.com and heard weekly on "CalacanisCast," a new show on The PodTech Network.
It was a packed day with lots of education and networking with a diverse group of approximately 600 registered attendees.
The night before the conference, we had a pre-party sponsored by Buy.at at a place called Firehouse.
This was an Edwardian town house in South Kensington, west London, and it was a blast. Great to meet up with many old and new affiliate marketing friends.
The conference kicked off with a networking breakfast and everybody filed in to register.
Then, David Hall of Affiliate Window kicked off the show with comments and introductions. This was followed by a presentation from myself and Missy Ward on affiliate marketing in the U.S.
Linus Gregoriadis, Head of Research of E-consultancy, delivered the keynote address on the UK Affiliate Marketing Landscape. Tons of interesting, new statistics about the industry.
As is usually the case, I was running around attending to things, and didn’t get a chance to see the sessions, but Keith Bond, Geordie Carswell, Jess Luthi, and Lee McCoy offer up some summaries.
Since we were in London, I was very happy to pick Shepherd's Pie as one of the networking lunch options, rather than the typical rubber chicken. The vegetarians in the crowd got to have a meat free lasagna (tough luck for them).
We wound up the day with a cocktail hour to network a bit. Attendees had a chance to step up to the microphone and give an elevator speech about their company.
There were a string of Americans who jumped up to have their say, but the local folks all declined. I guess nobody talks in elevators out there, or perhaps we should have called it a “lift” speech. 
All in all, I had a great time meeting up with so many people and picking up some valuable new ideas. Cheers!
Affiliate Marketing View from the U.S.
Shawn Collins, Co-founder, Affiliate Summit
Missy Ward, Co-founder, Affiliate Summit
UK Affiliate Marketing Landscape
Linus Gregoriadis, Head of Research, E-consultancy
SEO for the NEW Google / Yahoo / MSN
Wil Reynolds, Associate, SEER Interactive
You Look Great in that Outfit
Ruth Barry, Business Development, OSOYOU
Robert Kelly, Publisher Sales Manager, OSOYOU & TradeDoubler
Affiliate Marketing: More Than Banners and Clicks
Andreas van de Ven, Partner Sales Manager Europe, Lycos Europe GmbH
Optimal Domain Name Strategy for Better Performance on SEO and SEM
Matt Bentley, Chief Strategy Officer, Sedo
You can see the agenda for details on the sessions.
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