Steve Schaffer

Steve Schaffer is a seasoned Internet strategy and search engine marketing professional with more than 20 years of growth and success at start-ups and established companies. Schaffer founded Vertive in 2002 and the Company is now a leading performance marketing company and a top affiliate for over 25 advertisers.

Vertive works as a trusted partner through leading affiliate programs and on a direct basis. Vertive publishers websites and promotes partners products and services on the websites it builds. The company primarily uses search engine marketing (PPC & SEO) to drive qualified traffic, leads, sales, and, ultimately, profitable transactions.

Prior to founding Vertive, Steve had senior management and product management roles at Internet and consumer software companies including eRegCard, DayMaker, Power Up, and Symantec. He is a graduate of The University of Texas at Austin with a Bachelor of Business Administration in Finance.

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News and information about upcoming Affiliate Summit conferences

Special Super Low Prices for Affiliate Summit 2009 West
6 Aug 2008 at 10:04pm
Registrations are now open for Affiliate Summit 2009 West, taking place January 11-13, 2009 at the Rio All-Suite Hotel & Casino in Las Vegas. Between now and the last day of Affiliate Summit 2008 East in Boston (Tuesday, August 12, 2008), full passes and booths are discounted. Passes are $759 thr...

Support AffiliateMarketersGiveBack.com and Win!
6 Aug 2008 at 8:50pm
Starting now through Saturday night (08/09/08), buy the I Gave Back button online to support our breast cancer fund raising efforts and you’ll also be entered into a raffle. You could win one of many fabulous prizes!! It’s easy and everyone’s doing it (or should be)! Buy buttons online until 08/...

Second Issue of FeedFront Magazine Now Available
5 Aug 2008 at 11:01pm
The second issue of FeedFront Magazine, the official magazine of Affiliate Summit, is now hitting mailboxes, and it is available to download. The cover story is a profile of Haiko de Poel, Jr. of ABestWeb. Also, there are articles on conference networking, diversifying affiliate revenue, perils o...