William Rothbard

Bill Rothbard has over three decades of experience counseling advertising and marketing clients on all aspects of compliance with FTC and state consumer protection laws. His clients include a wide variety of online and direct response marketers. He represents clients in federal, state and self-regulatory advertising investigations and enforcement actions. He also negotiates and prepares advertising and marketing agreements and prosecutes trademark applications. Mr. Rothbard draws on his experience as a former FTC attorney, serving in the Advertising Practices Division and as Attorney-Advisor to the FTC Chairman. He also served as Senior Counsel to the U.S. Senate Judiciary Committee, Subcommittee on Antritrust, Monopolies and Business Rights. Mr. Rothbard is a graduate of The University of Michigan and the University of California Hastings College of the Law.