Neil Patel tells us what he is most looking forward to at Affiliate Summit West 2019
Neil Patel is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
We spoke to Neil Patel in the run up to Affiliate Summit West 2019 and asked what he is most looking forward to.
What’s the biggest challenge or opportunity facing affiliate marketing in the next 12 months?
Offers come and go, but affiliate marketing is here to stay. The biggest opportunity is for affiliates to maintain their lists. If they built a relationship with their customer base or audience, they can continually promote other offers to those people. Instead they focus on just ramping up Facebook ads to each offer in hopes to generate sales… versus promoting new offers to their existing customer base.
What are you most looking forward to at Affiliate Summit West in Vegas?
I can’t wait to see what is working for other marketers. As Facebook marketing gets harder and the landscape changes, so do how affiliates make money. If you are in the digital marketing space, you have to attend ASW!.
Watch this space as we publish his session on the agenda!