Jun 09, 2021

3 Keys to New Partner Outreach

Bethany Cowan

In today's global economy, the Internet has made it possible for even the smallest of businesses to operate on an international scale - which is an opportunity that you absolutely need to position yourself to take advantage of.

Doing so will require a diversification of your current affiliate marketing'partnerships'- something that in and of itself will require you to approach things in just the right way.


Superior Partnerships, Superior Growth

In an effort to truly diversify'your'partners to supercharge your growth, it's important to understand that you need to keep your outreach as concise as possible.


#1 The Pitch

If brevity is the soul of wit, it too is the soul of your ability to bring new partners into the fold. Master the fine art of the elevator pitch - meaning, try to communicate exactly what this partnership has to offer as quickly as you possibly can.


#2 The Features

Along the same lines, be prepared to demonstrate exactly why you think this relationship will be successful. You need diverse partners - and diverse partners need to understand what YOU can do for THEM if they're going to be receptive to what you have to offer.


#3 The Benefits

Beyond that, be prepared to highlight the benefits of your relationship as much as possible. What value can you provide to these partners that they don't already have, or that they would be incapable of achieving on their own?

Once you get better at clearly communicating that simple idea, you'll put yourself in an excellent position to diversify your partnerships and supercharge your growth across the board.