Head of Affiliates - Asia & EMEA,
Frank Ravanelli is the “Head of Affiliates, Asia & EMEA”, for the Swedish beauty and luxury brand FOREO. He has been in eMarketing since 1995, and in affiliate marketing since 1999. After being the fifth employee of an Internet startup, that went from $ 0 to over $ 108 Million in value in less than 2 years, he continued his career in performance marketing in London, USA, Estonia, Malta, Canada. He managed the affiliate programs of leading USA eCommerce and SaaS Corporations, before specializing in performance marketing for luxury and beauty. He focuses on Asian markets, consumers, travelers, cross-border eCommerce. Hybrid influencer marketing partnerships. WeChat, Weibo, Naver, Line, Apps and other innovative ways to reach affiliates and customers. Innovative ways to bring traffic and FOREO sales to eTailers and Marketplaces, using affiliate marketing beyond FOREO’s own website. He is a regular speaker at affiliate marketing conferences around the world, always on the move due to the global scale of his work. With writing as a pastime, he is finishing his third book, that shows how the same principles that inspired the Italian Renaissance can be applied to business, marketing, design, partnerships, relationships, and life in general. So each person can create her/his own masterpiece, for the benefit of all.