Jay Berkowitz is the Founder and CEO of www.TenGoldenRules.com, a performance-based digital advertising agency specialized in Pay Per Click (PPC), Search Engine Optimization (SEO), Landing Page, Conversion Strategies and Social Media Marketing. Mr. Berkowitz is the author of The Ten Golden Rules of Online Marketing and 10 Free Internet Marketing Strategies that went to #1 on Amazon for Small Business and Entrepreneurship. He developed the University of San Francisco Internet Marketing Course and he has been profiled in the Wall Street Journal, The Business Journals and on FOX TV. Prior to founding his own business, Mr. Berkowitz was a Director of Marketing for Sprint, eDiets.com, Coca-Cola and McDonald\’s Restaurants. He serves on the Board of Advisors for Sleep Choices, is the President-Elect for The Strategic Forum, a Founding Board Member of The South Florida Interactive Marketing Association, a Past President of the South Florida Chapter of The American Marketing Association.