Laura Irwin

I have always had an interest in Financial Services, passed on by my money-savvy family, and enjoy hunting for an online offer more than most. I joined HSBC just over a year ago after learning the ropes of Affiliate Marketing in the Agency world. For now, my focus is on setting the foundations for a strong and reliable Affiliate program for our UK Retail Banking. This has inevitably taken me down an interesting journey comprising of the highs and lows of tech, tracking and Legal & Compliance so am very keen to learn about others’ experiences on these. Overall, I am genuinely interested in the tangible objectives & growth behind performance marketing.