Maryellen stumbled across affiliate marketing while owning and operating a business with her husband. Taking the reins on their marketing, she started a hyperlocal blog about things to do in her beautiful hometown of Coeur d’Alene, Idaho. Topics included everything from date-night ideas to free family activities.
Maryellen worked affiliate links into her content and social media and was a social influencer before there was even a word for it. Quickly outranking the chamber of commerce and visitors’ bureau on “things to do in Coeur d’Alene” and other relevant terms, Maryellen landed a spot at an affiliate marketing agency. There she managed programs for brands like Philosophy, Charlotte Russe, Plastic Jungle, DownEast Basics, David’s Cookies, Roots Canada, Roots USA and many more.
Maryellen set her sights on working directly for an advertiser, so she left the agency for Restaurant.com, where she led the channel for both networked and direct affiliate partners. She later joined Jane in April 2015 and has received the prestigious Affiliate Summit Pinnacle Award, as well as the Awin-ShareASale ThinkTank Award for Merchant of the Year.
Maryellen is married to her college sweetheart and they have one 13-year-old daughter who is a competitive swimmer. She spends most of her non-working hours (and some of her working hours, let's be honest) on a pool deck.