Once again, the real power in this event is the networking. I’ve personally introduced about 10 people to either press members or other vendors who “fit” in the last 5-hours or so.
You simply cannot underestimate the value of being here in person. I’ve made connections here over the past years (and today) that have proved valuable on many levels, not just $$$.
Not sure how better to keep saying it… get to this event. It’s not a question of if, just when.