• November 2, 2021
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How to Lift Conversions by Over 130% Using Video

Jan 27, 2020
Track 2 - Versailles 3 & 4
Intermediate , VIP Pass , Networking Plus Pass
Brands have about 10-20 seconds to make a strong enough impression that encourages people to stay on their pages longer and hopefully, convert. To make the most of these valuable seconds, marketers are switching to video content. Come hear how incorporating high-quality video allows brands to quickly share more detailed explanations of complex stories and showcase inherently visual products. Walk away feeling empowered to experiment with social media content that breaks the 10-second barrier, establishes trust and increases your page’s shareability. Then, watch conversions increase by over 130%.
Hope Horner, Founder and CEO - Lemonlight